Header Bidding Companies for Optimizing Your Ad Campaigns

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Over the past year or so, Header Bidding has gone from being an industry buzzword thrown around in the conference rooms of ad tech startups to a tool that most medium and large publishers are actively using or at least experimenting with.

In two previous posts, we’ve already discussed what header bidding means, how it works, and how to implement it; along with a few helpful header bidding tips for higher CPMs.?


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